family.legalaid.bc.ca
LegalAidBC
UI UX Designer
Led the redesign of a 900+ page family law website, improving usability and accessibility across mobile and desktop platforms within a 5-month timeline. Developed wireframes, information architecture, and interaction models informed by user research, while collaborating with UX researchers, PMs, developers, editors, and business analysts in an Agile environment.
Key Contributions:
Improved navigation and content clarity, increasing usability by 35% based on user testing feedback.
Created an inclusive photo library and unique iconography, enhancing engagement and comprehension.
Developed landing pages and emotional support “bubbles” to provide empathetic guidance.
Updated colour schemes and layouts to meet WCAG AA/AAA accessibility standards.
Designed the logo symbolizing two houses, BC mountains, and resolution, reinforcing the project’s mission.
Produced marketing materials including digital banners, print ads, and transit graphics, ensuring consistent branding.
Built a design system and recommended illustrations to streamline future design and reading experiences.
Acted as primary design liaison between client and agency, maintaining schedule and alignment.
Delivered UI/UX and visual design improvements, including branding, icons, and inclusive photography. Created emotional support “bubbles” and organized UX guidelines with step-by-step instructions and colour coding, while recommending illustrations instead of videos to enhance clarity, accessibility, and readability:
Designed the new functional and appealing familylaw.lss.bc.ca. Worked with the team organizing the structure of the homepage, menus, landing pages. Created the new logo, look & feel, selected more inclusive imagery for the website.
Landing Pages: organized in a more straight forward way the content. Created landing pages, recommending illustrations for scenarios, and created a design system.
Recommended the usage of a step-by-step guide. People now can understand where they are in the process.
Clean fonts, readability, and good user test feedback with the new updated website.
Designed a new logo for the family law website, symbolizing two houses moving in different directions, the green mountains of BC, and a final dot representing resolution and the conclusion of the problem.
Before: heavy images and missing important information.
After: welcoming page, warmer, more unique, more inclusive imagery, the 5 most important topics divided in a clear way.
Ads in the Vancouver area Skytrains
Ad displayed in the Vancouver area buses
Newspaper and Digital Ads
